About Us >> Tagline

SERVICE stays forever.

Service Stays Forever encapsulates the brand of leadership and culture within UNITED espoused by its members and alumni.

Coined in late 2018, the tagline was first used by UNITED for its 2019 CIT University - Supreme Student Government election campaign as part of its rebranding effort and has been used since then.

It is also inspired from UNITED and its members' persistence, despite several electoral setbacks, to serve with or without a position and to continuously carry the principle wherever they go by putting service above self.